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Brightfire's CRM Integration
Sales leads are captured by marketing software and automatically passed to your CRM system
Leads are qualified and scored and passed to lead nurturing campaign.
Historic information allows precise campaign targeting and identification of 'sales ready' leads
Leads that are not yet sales ready can be fed into nurturing campaigns.
Campaigns can be analysed by the number and visits to leads, leads to customer and numbers won and lost.
Provides ROI measurement of marketing budget and help in forecasting marketing expenditure based on quality data.
Request a CRM Integration Proposal
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